Driving Relationships with the Trucking Industry 

Great Truckers

About the Author

John Midtbo — Marketing Channel Manager, Omnitracs

John earned his bachelor’s degree from Baylor University with a double major in marketing and entrepreneurship. His eleven years of experience in the technology and software industries afford him a wide range of expertise and a unique perspective on the trucking industry. As the channel marketing manager at Omnitracs, John works with an array of partner resellers and internal resources to position, market, and drive sales for the Omnitracs MCP50 and XRS product lines. He promotes Omnitracs qualities as an ideal fit for fleets of any size—from small to large. Specifically, John leads all of Omnitracs’ marketing efforts for small fleets.

The ELD Mandate: 7 Questions Every Carrier Should Answer

Day in the Life Truck DriverThe electronic logging device (ELD) mandate is an upcoming rule that will require over 3.4 million drivers to use an ELD to electronically record their record of duty status (RODS). With its large scope, and with the significant impact to how fleets will track their hours of service (HOS) compliance, this is one of the most significant pieces of legislation affecting the trucking industry today. All carriers should get the facts about the ELD mandate to ensure they are prepared. Below are our top seven questions and answers to prepare for the mandate.   Read More…

- Marketing Channel Manager, Omnitracs

Five Questions to Ask Yourself when Shopping for an Electronic Logging Device

Five Questions to Ask Yourself when Shopping for an Electronic Logging Device

Omnitracs ELD

With the electronic logging device (ELD) mandate looming, interest in ELDs has never been higher. If your fleet isn’t currently equipped with them, the odds are that you have already started to look around for information about them so you can be prepared when the ELD mandate comes. With that in mind, here are the top five questions you should ask yourself before moving forward.
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- Marketing Channel Manager, Omnitracs